As such, land in the metaverse is being used to host events and run services. The metaverse is designed to magnify the experiences we already have online, while helping create new ones. Owners of that land can rent it out and let companies use it to promote their products and services. The popularity of land NFTs has seen the emergence of dedicated real estate brokers who, much like in real life, link sellers to prospective buyers, or simply advise clients on how to best manage their metaverse properties.Īreas of the metaverse with heavy foot traffic are increasingly becoming a valuable spot for advertising purposes. That includes digital casinos, clubs, concert venues, NFT galleries, stores, and much more. Rather than letting a plot of land sit idle, many users are opting to build upon it a wide range of virtual properties, for themselves or that users can also use. Users can choose to snap up a plot of virtual land and re-sell it for a markup. From renting to managing metaverse land, some of the revenue-producing trends playing out include: Flipping Land For many other users, land in the metaverse represents an opportunity to monetize virtual assets and experiences taking place within it. But it isn’t just the price speculation that’s driving the hype. With prices of virtual land surging to record highs, many have accused some investors of fueling a speculative NFT market.
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